Small Business Saturday: Help me Sell
In the ever-evolving world of sales, Jarrod Best-Mitchell’s journey serves as an inspiring example of how passion, adaptability, and a deep understanding of the sales landscape can lead to remarkable success.
With a career spanning over a decade, Best-Mitchell has not only mastered the art of sales but has also paved the way for modern, effective sales training.
The Genesis of Help Me Sell
In the early months of 2019, while working at Samsung, Best-Mitchell began contemplating his next career move. His desire for a fresh challenge was palpable, and he started discussing his plans with colleagues. Little did he know that his career path was about to take a remarkable turn.
“In September of the same year, Samsung’s Legal and HR team called for a meeting to announce a change in the business structure. This change would take effect in November 2019, precisely the month following my three-year anniversary with the company,” shared Best-Mitchell.
To Best-Mitchell, this appeared as a golden opportunity.
The Power of Personal Branding
Best-Mitchell’s journey was significantly influenced by his online presence, particularly on LinkedIn.
Over several years, he had meticulously built his personal brand, with a particular focus on sales. His content attracted the attention of small companies seeking sales training expertise. Recognizing the demand, Best-Mitchell decided to capitalise on this opportunity and transition into full-time sales training.
Services That Stand Out
Best-Mitchell’s company, Help Me Sell, offers two distinctive services.
The first is centred on harnessing the power of LinkedIn. Best-Mitchell collaborates with companies to demonstrate how this platform can be a robust pipeline generator for their sales teams. “I also guide HR professionals in attracting high-calibre talent.”
On an individual level, Best-Mitchell excels in optimising LinkedIn profiles, having revamped nearly 300 profiles. His unique selling point in this area is his sales background, allowing him to focus on the art of selling individuals effectively.
The second service revolves around modern and customised sales training and coaching. Best-Mitchell tailors his approach to the specific requirements and desired outcomes of each client. Having trained over 1000 sales professionals across various countries, Best-Mitchell emphasises the importance of staying current in the rapidly evolving sales landscape.
Modernising Sales Training
Help Me Sell’s mission to modernise sales training is a testament to Best-Mitchell’s commitment to staying at the forefront of the industry. In an era where traditional sales methods have lost their edge, Best-Mitchell’s innovative approach involves leveraging the power of digital sales techniques, customising training to meet each client’s unique needs, and promoting adaptability and flexibility to keep pace with ever-changing market dynamics.
His integration of technology, including AI-driven tools, not only enhances the effectiveness of training but also streamlines the sales process. Best-Mitchell’s dedication to modernization is a testament to his unwavering pursuit of excellence in the sales training field.
Turning Setbacks into Success
Like any entrepreneur, Best-Mitchell faced challenges on his path to success. Shifting from an individual contributor to a business owner required a significant mindset shift.
He invested both time and money to establish the essential infrastructure for his business. Maintaining a positive mindset, particularly on challenging days, became crucial. The initial morning fear was replaced with growing confidence throughout the day.
Industry Trends
In the sales training industry, innovation is becoming increasingly significant. Companies are exploring diverse revenue streams beyond in-person training, and external trainers are becoming integral to their strategies.
The pandemic has accelerated the adoption of technology in sales, increasing efficiency and productivity.
Pearls of Entrepreneurial Wisdom
Best-Mitchell’s journey is a testament to the power of embracing one’s passion, adapting to changing industry dynamics and using technology to stay ahead. His story serves as an inspiration to those looking to succeed in the dynamic world of sales.
Best-Mitchell’s advice for aspiring entrepreneurs is valuable. “I encourage aspiring entrepreneurs to outsource their weaknesses and consider hiring a virtual assistant to handle non-revenue-generating tasks. This strategic move can significantly boost productivity and revenue.”- Best-Mitchell
